Alex Edmans
Author
Pub. Date
2021.
Edition
Revised paperback edition.
Language
English
Description
"Should companies be run to earn a profit, or to serve a purpose? In this ground-breaking book, acclaimed finance professor and TED speaker Alex Edmans shows it's not an either-or choice. Drawing from the highest-quality evidence and real-life examples spanning industries and countries, Edmans demonstrates that businesses driven by purpose are consistently more successful in the long-term. But a purposeful company must navigate difficult trade-offs...
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